Hi, I’m Yaw, the owner and founder of Ava Estell, an all-natural skincare brand that’s made with melanin in mind.

I started Ava Estell to help my wife, who was struggling with her hyperpigmented skin.

No matter what she tried, nothing worked, and it was starting to impact her confidence.

Now people all over the world use Ava Estell products to do the same.

Our products work on skin conditions such as:

• Hyperpigmentation
• Stretch marks
• Blemishes
• Dark spots or dark areas (underarms, knees, bikini line, inner thighs)
• Psoriasis
• Eczema
• Anywhere there’s an imbalance in pigmentation